INNERSPACE KC

Canva · Wellness, community, multi-platform design

This relationship started as a barter: design work in exchange for yoga and qigong classes. There was no logo, no brand guide, no visual starting point — just a lot of energy and a community that needed to find each other. I developed a reusable Canva template system and built as much visual cohesion as possible across a high-volume, fast-moving posting environment where multiple teachers were creating their own content simultaneously.

I discovered the public domain during this project and began using archival imagery to elevate templates I was handed — a move that became instinctive. I also contributed design support to a fundraising campaign that helped raise approximately $40K for building renovations, working within an external financial platform’s brand constraints while keeping everything as cohesive as I could.

The pace was challenging — same-day requests were common — and the biggest lesson was that knowing what you want to say is not the same as knowing what you want to communicate. Content strategy has to come before design. I’d begin any similar engagement with a discovery conversation: who are we talking to, what do we want them to feel, what’s the one thing we want them to do.

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